About Us
About FOTR Africa
Transforming Fashion, Empowering Communities, Driving Impact
FOTR Africa is more than a brand—it’s a movement reshaping the future of fashion through sustainability, inclusivity, and circular solutions. Our mission is to reduce textile waste, create economic opportunities, and empower communities through impactful campaigns and innovative initiatives.
Our Impactful Campaigns & Initiatives
- 🔹 FOTR Smart Bins & Collection Drives: Strategically placed smart textile bins encourage responsible fashion disposal while supporting community-led recycling programs.
- 🔹 Mavazi Elevate & Community Soko: Fashion-driven empowerment programs upskilling artisans, supporting women-led enterprises, and promoting ethical fashion.
- 🔹 Buy Kenya, Build Kenya (BKBK): Showcasing locally repurposed textiles and sustainable brands, driving a shift toward conscious consumption.
- 🔹 The FOTR App: A digital hub for tracking textile donations, earning rewards, accessing decluttering services, and participating in circular economy programs.
- 🔹 FOTR Marketplace: An e-commerce platform featuring upcycled fashion, eco-friendly products, and sustainable brands in partnership with leading industry players.
- 🔹 FOTR Drive for Impact: Rallying for change through high-profile events that blend fashion, community engagement, and sustainability advocacy.
FOTR Africa is a movement empowering communities through sustainable fashion. We create high-quality, ethical, and upcycled fashion to inspire positive change.
Our mission aligns with the vision of transforming Africa into a leader in sustainable fashion.
Our Origin Story
The FOTR Africa journey began with a mission to empower communities through fashion. From local artisans to global initiatives, we strive to make sustainability mainstream.
FOTR’s Growing Traction
- ✅ Thousands of kilograms of textiles diverted from landfills.
- ✅ Expanding network of smart bins and donation points.
- ✅ Collaborations with brands, artisans, and recyclers to scale sustainable solutions.
- ✅ Engaged community of individuals championing ethical fashion and waste reduction.
Join the Movement
📩 Be Part of the Change! Join the FOTR Africa Caravan, download the FOTR App, and support circular fashion today.
